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Seat · Schloss Wylihof · Luterbach · Switzerland
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CIFA Confédération Internationale de la Formation et de l'Esthétique

CIFA ONE

The one reason
customers come to you.

You do everything to win customers. And still one question remains open.

CIFA ONE

You do everything

  • You invest
  • You run campaigns
  • You perfect every detail

And still one question remains: what really makes the customer decide — for you, or against you?

The customer does not follow advertising.
The customer follows recommendation.

The CIFA Commendation is that recommendation. Not explained. Understood.

Awarded selectively

The CIFA Commendation does not follow automatically from certification. It is conferred deliberately and selectively — on organisations that demonstrate an exceptional degree of quality, responsibility and commitment beyond the regular requirements.

Criteria and procedure

The CIFA Commendation plaque at the entrance of a distinguished establishment
The plaque at the entrance — visible to everyone who walks in.